- Mar 11, 2015
- 100,976
- 108,835
- 3,645
The demographics show that a greater percentage of black people in particular watch and engage with television than white audiences. According to a 2013 report from Nielsen, African Americans are more “aggressive consumers” of media. For example: “Blacks watch more television (37%), make more shopping trips (eight), purchase more ethnic beauty and grooming products (nine times more),” which translates to the two largest forces in television creation: numbers and advertisers.
www.theguardian.com
So lets make commercials for people who aren't watching TV because some whites caught a case of racist butthurt.

Hollywood 'race casting': what the industry is getting wrong about diversity
An article in trade publication Deadline argued that white actors were now at a disadvantage compared to ethnic minority peers. Britt Julious explains why that’s complete nonsense and shows why diversity makes commercial sense
So lets make commercials for people who aren't watching TV because some whites caught a case of racist butthurt.