It doesn't. When was the last time a 3rd party was in the runner ups in debates and whatnot?It's almost like you are suggesting that unless you are a Repub or Dem then it doesn't matter what you say or do.
George Washington stood for public office five times, serving two terms in the Virginia House of Burgesses and two terms as President of the United States. He is the only independent to serve as U.S. president and the only person unanimously elected to that office.
And now he is one of the woke crowds targets.