Annie
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http://news.yahoo.com/s/ap/20050607/ap_en_mo/movie_ratings_study
Study: G-Rated Films More Profitable
By JAMES PRICHARD, Associated Press WriterTue Jun 7, 1:11 AM ET
A study commissioned by a group that encourages the production of family friendly movies found that G-rated movies are more profitable than R-rated films, yet far more of the racier films get made.
The study, released Tuesday by The Dove Foundation, showed that the average G-rated flick was 11 times more profitable than its R-rated counterpart, but the film industry made more than 12 times as many R-rated as G-rated movies from 1989-2003.
The study examined the costs and revenues associated with the 200 most widely distributed films released by major Hollywood studios each year the 15-year period. All the figures used were limited to the first two years of each movie's release.
There were 2,982 films studied. The number was less than 3,000 because some movies were among the top 200 for two years.
Slightly more than half, or 51.4 percent, of the releases received an R rating from the Motion Picture Association of America. The next-most popular ratings category was PG-13 at 28.4 percent, followed by PG at 16.1 percent and G at 4.1 percent.
While the average G-rated movie earned a $79 million profit, the average R-rated film was $6.9 million in the black, the study said.
An average film with a PG rating was more profitable ($28.3 million) than a PG-13-rated one ($23.5 million)....