I give it 5 to ten yrs before it downsizes in a big way. Everyone wants to be the next big thing but its just not going to happen. Went to another of many of these tasting events. Couple dozen vendors. Not one beer I would buy if it was in the store. Been that way since the beginning of this craze. That's how it is here in MN, any different where yous is
Wow.
Well your way off the mark.
This "fad" has been brewing for over 10 years now (pun intended)
Craft beer topped 10% of total U.S. sales last year. And in craft beer "states" it surpassed 10% long ago.
Craft beer is here to stay. For one reason. It is better. Way better.
Macro lagers, often referred to as "BMC" beers (Bud Miller Coors) are all made using corn and rice as a significant portion of the grain bill. Why?? because it has very little flavor, and is vastly cheaper than barley malt.
BMC beers only "taste" good when they are ICE COLD. For a simple reason. Because you can't taste it. The cold numbs your tongue. Go ahead and drink a room temperature corporate beer. That's right. You already know better. You don't want to taste it.
Bud, Miller, Coors - brewing water that pretends to be beer since 1970, or is it beer pretending to be water?