If Romney is the nominee conservatives will stay at home and The New Messiah will be re-anointed.
Bullshit. Conservatives would vote for STALIN to get rid of Obama. A thousand horse couldn't keep me from the polls. I want this dilettante out.
Well, that's you. That's not everyone else.
There are a lot of evangelicals who will not vote for Mitt because he's a Mormon. To them the Mormons are heretics, and this is one of those "immortal soul" kinds of issues.
There are a lot of non-religious people who won't vote for Mitt because they think his religion is just plain goofy. (yo!)
Then there are those in the middle, who aren't idealogues, who don't belong to a party. Maybe they won't like what Obama has done to the economy, but once you put Mitt's record out there of firing working class people from good paying jobs while defrauding shareholders and charging them millions in "managment fees", you aren't going to get the warm and fuzzies.
The Media isn't talking about this- now. They will talk about it a lot when Romney gets the nomination.