Why do classic rock stations keep playing the same songs on repeat?

[metalwolf]

I mean, why couldn't they play something by Molly Hatchet, Uriah Heep or such that people haven't heard for the 100th time on the radio dial?

 

[Oddball]

Consultants.

 

[Toro]

Because research found out that people like to hear the same songs over and over again.

 

[StashMan]

Yeah some classic rock stations do that a little too much. My problem with them is all the non Classic Rock stuff they play.
Bee Gees, KC and the Sunshine band, Captain & Tennille, Abba.
I have heard all of these and more like it on today's Classic Rock stations. It's a true tragedy.

 

[occupied]

Classic rock stations play the greatest hits of rock. Most of them are automated and have a playlist of about 100 songs. Meanwhile I have an MP3 player with thousands of songs and the radio is just where I get some morning drive news.

 

[Remodeling Maidiac]

Consultants.

Lol

No


They play what the audience wants to hear which is mainstream tunes just from a different generation.
Why dip into the less popular bands and pay that risidual money when you can just loop the top 40 from 40 years ago?

 

[Remodeling Maidiac]

Yall need to get Spotify.

The subscription is WELL WORTH IT.

I only hear what I want to hear when I want to hear it. No fucking commercials. No random music I don't want. Custom Playlists as deep as you want.

FUCK RADIO

 

[Oddball]

Lol

No


They play what the audience wants to hear which is mainstream tunes just from a different generation.
Why dip into the less popular bands and pay that risidual money when you can just loop the top 40 from 40 years ago?

How do "they" know what their audience allegedly wants to hear?

 

[Moonglow]

I mean, why couldn't they play something by Molly Hatchet, Uriah Heep or such that people haven't heard for the 100th time on the radio dial?

It cost money.

 

[Remodeling Maidiac]

How do "they" know what their audience allegedly wants to hear?

Because they have the charts of what was top dog 40 years ago lol.

Molly Hatchet didn't suddenly become more popular 40 years later.

 

[FA_Q2]

Each song costs money to retain the rights to play. Like all companies, they will try and maximize profit to cost ratio.

How do "they" know what their audience allegedly wants to hear?

They track metrics. Easy enough to do.

 

[Remodeling Maidiac]

There are free trial memberships for Spotify btw
I got a 3 month one and could NEVER go back to FM

 

[Oddball]

Each song costs money to retain the rights to play. Like all companies, they will try and maximize profit to cost ratio.

They track metrics. Easy enough to do.

Riiiiight....And who does all the metric tracking?

 

[Sunni Man]

I mean, why couldn't they play something by Molly Hatchet, Uriah Heep or such that people haven't heard for the 100th time on the radio dial?

Because they weren't all that popular back then.
And most people don't care to hear them today. ...

 

[Remodeling Maidiac]

Riiiiight....And who does all the metric tracking?

I gave you the answer already. Top 40 most popular etc...

Record sales, top plays on radio etc...

It's not voodoo

 

[occupied]

Going to give you fellas a gift. After 8pm and all night long our local independent beach radio station plays the largest classic rock and blues playlist anywhere with minimal commercials. During the day it's crappy beach music though. Some people seem to like that too.

Listen to Oyster Radio on TuneIn

 

[FA_Q2]

Riiiiight....And who does all the metric tracking?

How is radio listenership tracked | News Generation, Inc.

What figure is the most accurate in tracking a station’s listenership? Radio listenership is tracked through what is called an AQH figure or Average Quarter-Hour figure. This number is based on the average number of people listening to a radio station for five minutes during any given 15-minute...

newsgeneration.com

30 seconds with google can cure basic ignorance....

 

[FA_Q2]

I gave you the answer already. Top 40 most popular etc...

Record sales, top plays on radio etc...

It's not voodoo

Well, no.

Listenership is tracked using some pretty simple tools and statistical analysis. It really is pretty easy to do.

 

[MarathonMike]

Yes it's too bad, but like most things it's all about the money. I gave up on regular radio and bought Sirius XM.

 

[Remodeling Maidiac]

Well, no.

Listenership is tracked using some pretty simple tools and statistical analysis. It really is pretty easy to do.

And listenership is based on you retaining ratings based on the music you play which is based on what it popular which boils down to top 40

Lmao

So YES