Which American brands do European's like? Honda and Toyota or Ford and GM?
Tariffs is only one reason. Remove them and Europe still won't be buying our cars.
Europeans are not generally drawn to American cars, with some exceptions like Teslas. Several factors contribute to this, including the size and fuel consumption of many American vehicles, which can be problematic in Europe's narrower streets and higher fuel prices.
Europeans often don't buy American cars because of factors like higher fuel prices, a preference for smaller, more fuel-efficient vehicles, and the fact that American cars are often designed for larger roads and parking spaces, which don't always suit European cities.
European regulations regarding emissions and safety standards can be more stringent than those in the US, which can make it difficult for American car manufacturers to meet these requirements.
The cost of importing American cars into Europe can significantly increase the price, making them less competitive with locally produced vehicles.
So the 10% tariff is ONE reason. Guess what? They still won't be buying our cars. So what did you win?