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In economics, shrinkflation, also known as the grocery shrink ray, deflation, or package downsizing, is the process of items shrinking in size or quantity, or even sometimes reformulating or reducing quality, while their prices remain the same or increase.
en.wikipedia.org
Below are everyday items that all of us are familiar with and especially when we see our money going out for less quantity than previously.
Now it is worse though because our daily gas prices have continued to increase, thus adding to the costs of these goods and services. All of which are attributed to this statement:
I guarantee We Are Going To Get Rid of Fossil Fuels” September 06, 2019, 5:49 PM
Now some of you excuse this by saying "yea but Biden said this would happen by 2050!" So what? The oil industry hears anyone like a president of the USA "guarantee" the fossil fuels would be rid of regardless means one thing!
An excuse to raise prices NOW. And that's what has happened after Covid stopped affecting production.
Under Trump who encouraged fossil fuels gas prices declined even after an increase due to Covid decline in our economy. The last month of Trump's office saw gas $2.28/gallon compared to today: Biden... $3.95 or 73% higher!
Folks... "shrinkflation" and higher gas prices have dramatically reduce the average families monthly costs by
$709/month!
US inflation means families are spending $709 more per month than two years ago.
Shrinkflation - Wikipedia
Below are everyday items that all of us are familiar with and especially when we see our money going out for less quantity than previously.
Now it is worse though because our daily gas prices have continued to increase, thus adding to the costs of these goods and services. All of which are attributed to this statement:
I guarantee We Are Going To Get Rid of Fossil Fuels” September 06, 2019, 5:49 PM
Now some of you excuse this by saying "yea but Biden said this would happen by 2050!" So what? The oil industry hears anyone like a president of the USA "guarantee" the fossil fuels would be rid of regardless means one thing!
An excuse to raise prices NOW. And that's what has happened after Covid stopped affecting production.
Under Trump who encouraged fossil fuels gas prices declined even after an increase due to Covid decline in our economy. The last month of Trump's office saw gas $2.28/gallon compared to today: Biden... $3.95 or 73% higher!
Folks... "shrinkflation" and higher gas prices have dramatically reduce the average families monthly costs by
$709/month!
US inflation means families are spending $709 more per month than two years ago.
- In 2020, Unilever reduced the size of Ben & Jerry's ice-cream tubs in Europe, going from 500ml to 465ml, whilst still retaining the RRP of around 5 euros. Despite this, Unilever has publicly criticized rival ice-cream brands for shrinkflation in the United States, where Ben & Jerry's ice-cream is still sold in pint-sized (473ml) tubs.[14][15]
- In 2021, Sainsbury's replaced their 80g Spicy Thai Crackers with a 40g packet, but the price was less than halved resulting in a by-weight price increase of over 15%.
- In 2021, General Mills shrunk their family-sized boxes of cereal down from 19.3 ounces to 18.1 ounces. That means the unit cost per ounce of the product has increased, but for the consumer, the average price in the United States remained $2.99.[21]
- In 2022, Procter & Gamble reduced the number of double-ply sheets per roll of toilet paper from 264 to 244 sheets in the 18-count mega package. This amounts to approximately a roll and a half in the 18-count package.[22]
- In 2022, Unilever reduced the size of Dove soap bars from 100g to 90g, with most retailers either maintaining the same price or increasing prices.[23]
- CVS Pharmacy reduced the amount of Dextromethorphan and Guaifenesin in their 4 oz Tussin DM cough formulation by half, and then doubled the recommended amount per dosage from 10 ml to 20 ml. The 8oz bottle remains at previous concentration. The 4oz bottle is now therapeutically equivalent to one-fourth of the usual 8oz bottle. The 4oz bottle retails at $1.70/oz and the 8oz bottle retails at $1.16/oz. The therapeutic value of the 4oz bottle is $2.40/oz as compared to the 8oz bottle at $1.16/oz.
- In 2023, researchers conducted a study[24] on products known to have shrunk in size but not in price. They found that the average reduction percentage of the product sizes was 11.84%, which the researchers then applied to various other products to demonstrate the absurd effect of shrinking product sizes.
- In 2023, Mars, Incorporated reduced the weight of their Whiskas cat food by 15%, reducing the weight of each pouch from 100g to 85g. The price of the packs did not change. This was applicable to their 12x100g, 40x100g, 80x100g, and individual products for both the "in jelly" and "in gravy" products.[25]
