We live in a society where the marriage between business and government is now complete. They tell US what we should believe in this Maoist-style cultural revolution we are experiencing.
Woke is not a grass-roots movement of the people. It needs to be understood as a fascist, top-down movement, instead.
These idiots who call themselves "libertarian" while supporting this crap are either too stupid to understand this or are a part of it, themselves.
Or here is an alternate view that will shock you.
You culture warriors have outlived your usefulness to the Investor Class.
You see, from 1933 to 1968, we saw great progress in the growth of worker rights and programs at the expense of the investor class, which was a great thing, really. Probably saved America in the Cold War when so much of the rest of the world was wondering if socialism MIGHT be a good idea.
Then in 1968, the GOP realized that way to get dumb white people to vote against their own economic interests was to play on their racial, religious and sexual fears.
For the "Libertarians", they got hijacked by the Koch Brothers who convinced the dumb white people that government was the "enemy" when it did things like stopping their factories from poisoning the water.
So from 1968 onwards, we saw a decline in unions, a decline in government activism in business, tax cuts slashed for the rich while the wealth migrated to the top. For decades, abortion never got banned, Gays got more acceptance, nobody started teaching the BIble in Science class, but the investor class got all of the deregulation and tax cuts they wanted.
In short, the culture warriors outlived their usefulness. Big corporations looked at the whole LGBTQI controversy and realized this was a fight that didn't advance their profit margin one inch. They realized that they have a more harmonious workplace when gay people can get their partners on the health insurance and trans customers aren't bitching to HR because you are respecting their pronouns.
I'm sorry you got played... but... you got played.
So throwing a hissy because a nitwit in marketing sent a novelty bear can to a trans Tik-Tok user no one heard of before this isn't going to change things that much.