Free speech means you are allowed to be stupid out loud, but being stupid out load doesn't accomplish anything. Do the fools who sponsor this contest think ISIS will care? Hardly, should they even be aware of it they'd just tell their brain dead and insane followers,'see here's more proof.' Stooping to the level of moron only make a moron happy.
"But are the terrorist fundamentalists [ISIL] really fundamentalists in the authentic sense of the term? Do they really believe? What they lack is a feature that is easy to discern in all authentic fundamentalists, from Tibetan Buddhists to the Amish in the United States — the absence of resentment and envy, the deep indifference towards the nonbelievers’ way of life. If today’s so-called fundamentalists really believe they have found their way to Truth, why should they feel threatened by nonbelievers. Why should they envy them? When a Buddhist encounters a Western hedonist, he hardly condemns. He just benevolently notes that the hedonist’s search for happiness is self-defeating.
In contrast to true fundamentalists, the terrorist pseudo-fundamentalists are deeply bothered, intrigued and fascinated by the sinful life of the nonbelievers. One can feel that, in fighting the sinful other, they are fighting their own temptation. This is why the so-called fundamentalists of ISIS are a disgrace to true fundamentalism." Slavoj Zizek
http://opinionator.blogs.nytimes.com/2014/09/03/isis-is-a-disgrace-to-true-fundamentalism/
http://theumlaut.com/2014/09/12/heres-why-we-should-stop-calling-isis-evil/
"We first kill people with our minds, before we kill them with weapons. Whatever the conflict, the enemy is always the destroyer. We're on God's side; they're barbaric. We're good, they're evil. War gives us a feeling of moral clarity that we lack at other times." Sam Keen
