Perhaps more frustrating than the chart’s numerical errors is the language that accompanies it. In the column he penned for his newspaper, Emmerich’s claimed that the family making $14,500 has more “disposable income” than the family making $60,000, a reference to the “total” numbers at the bottom of the chart. But the chart conflates disposable income with economic benefits. Some items on the chart, like the tax credit, are disposable income, unrestricted money the families can use as they please. But other items, like food stamps, are government benefits that must be used for specific purposes. Adding these two types of items together is like adding apples and oranges.
When I asked Emmerich about his decision to use “disposable income” in his column to describe the totals in his chart, he quickly acknowledged that “‘economic benefit’ … is the more precise term.” But this error had already done its damage: As Emmerich’s chart and column gained momentum around the Internet, people continued to refer to its totals as “disposable income.” Then, like Emmerich, they used this descriptor to take an absurd leap of logic, asserting that, with money in their pockets, poor people have no incentive to hold jobs.