I don't see commerce as endorsement.
I'm sure I've sold a car to a homosexual at some point. That's commerce not endorsement.
Apples and oranges Pop. The issue is being forced to be personally involved an act that runs contrary to a persons religious convictions.
It's not selling the flowers, or the cake, or the photography session...it's the personal participation...setting up the flower arrangements, catering, being forced to attend a gay wedding to photograph...you are no longer outside the loop...you are being forced to participate in sinful behavior. That is a blatant violation of religious freedom.
She does not have to attend or participate, simply don't advertise that you are in the business of.......
You are either in business or not in business. If you are, then you must provide the service you advertise.
Don't like the law, then get those that agree with you to the polls, not just once, but every election. It is my understanding that the reason we have the administration we have is that one helluva a lot of evangelical Christians stayed home instead of swallowing their pride and voting Romney.
What you sow, so shall you reap, in this case it means........
ELECTIONS MATTER.
BTW: Do you actually think that a gay couple would hire a florist that told them she thought they were sinners AND much of the money they paid would go to anti gay marriage group? I sure don't.
We simply rely on government way more than we need too.