in coverage of a speech by one James Waterman Wise Jr. in the 5 February 1936 edition of The Christian Century:
James Waterman Wise, Jr., in a recent address here before the liberal John Reed club said that Hearst and Coughlin are the two chief exponents of fascism in America. If fascism comes, he added, it will not be identified with any “shirt” movement, nor with an “insignia,” but it will probably be “wrapped up in the American flag and heralded as a plea for liberty and preservation of the constitution.”
And this observation appeared in John Thomas Flynn’s As We Go Marching, published in 1944:
But when fascism comes it will not be in the form of an anti-American movement or pro-Hitler bund, practicing disloyalty. Nor will it come in the form of a crusade against war. It will appear rather in the luminous robes of flaming patriotism; it will take some genuinely indigenous shape and color, and it will spread only because its leaders, who are not yet visible, will know how to locate the great springs of public opinion and desire and the streams of thought that flow from them and will know how to attract to their banners leaders who can command the support of the controlling minorities in American public life. The danger lies not so much in the would-be Fuhrers who may arise, but in the presence in our midst of certainly deeply running currents of hope and appetite and opinion. The war upon fascism must be begun there.