Death (my opinion) is one of the worst motivators to become a person of faith and/or to follow Jesus. Reading and praying also fall short as there are dry periods in each of these. In reading, discerning is also a problem as often what is understood is not the same as what the author meant.
The best motivators for waking up faith and taking up a religion: It teaches and disciplines one to live rightly and justly according to the Way of God, the Laws of God instead of, "I did it my way." The best reason for atheism is the brushing aside of God's ways, because atheists see their own ways as preferable. Considering the number of divorces, abortions, lies, cheating, and sniping...so do many people of faith.