That's because EVERYBODY ELSE WAS CLOSED, during the pandemic. Only the big box stores were allowed to be open. Amazon killed it too. All of the big box stores booked record profits, because they were the only places that allowed to be open.
And there is a lot of pent up demand from the pandemic. For starters, underwear and socks. I went out and bought all new underwear the first time the "non-essential" stores were open. And bath products. I've levelled up my kitchen with new high end cookware (70% off sale), a Kitchen Aid stand mixer (60% off sale), and also a new vacuum cleaner (50% off), and I'm currently shopping for a deal on a high end blender - 50% off or better.
Similarly, I'm in need of new slippers and shoes, but my favourite slippers doubled in price, and I foolishly passed up a pair of Vans at 60% off retail. I'm looking for a good deal on some Chuck Taylors. Also, I lost about 15 lbs. during lockdown, so everything I own that isn't worn out, is too big. I only have 2 pairs of jeans that fit.
I live a short drive from the Niagara Outlet Collection. My favourite shopping experience. 70% off retail works for me!!!! All my favourite high end brands at prices I can afford. The epitaph on my tombstone will read "Everything she owned, she bought at a flash sale".
I saved a lot of money during lockdown, but I've been spending very carefully. The epitaph on my tombstone will read "Everything she owned, she bought at a flash sale".