What good would it serve Rassmussen to skew his polls? Wouldn't it be a matter of a very short time before his numbers would be known by all to be unreliable?
Well, there's the thing... the way Rasmussen asks it's questions, it's less that it's "unreliable" per se and more that the questions beg certain responses that are skewed to the right. Then right wing pundits and bloggers and partisans use those skewed results.
We do know that the results have issues... that doesn't matter to the people who find the numbers to their advantage.
Hello jillian, well we all know that polls are subjective regardless of the polling company taking the poll. So you have to take what they say with a grain of salt, but from a pure business standpoint for a poll company to skew it's results to one side or the other, especially given the divide in this nation would make them wrong at least 40 plus percent of the time, and I don't really see that as being a good thing if your in the business of polling. I do agree though that almost anyone regardless of your political leanings can take a poll and run with results and make them into whatever they wish them to be. Actually it is sort of amusing from time to time to see what I call the " YES BUTS" you know when someone says well 51 percent of the people say this, well "YES BUT" , lol anyway so much for polls. In the case of Rasmussen himself other than MSNBC not using his polls , I can find very little to indicate that he would skew his polls on purpose and as I said for a polling compant to do that would seem to me to be defeating the purpose and bad for business.