I really don't know what was dehumanizing to young women.
So you saw nothing that would set the whole women's lib movement crap back years by depicting women as complete sex objects?
I find it ironic / funny that one of the commercials promoted women as intelligent, talented, and capable of ding anything a man can do - showcasing the 49er's / NFL's 1st woman coach.....and then the NFL sends out J-Lo in an outfit a hooker wouldn't wear out on the street, pole dancing, bending over away from the camera to shake her ass in an outfit meant to resemble a glittery thong...
Just a tad bit of a mixed message, don'cha think?