Rush is back!

[longknife]

Distributor: Rush Limbaugh Has Regained Advertisers

Thursday, 06 Jun 2013 03:38 PM, By Greg Richter

Golly gee, how could that happen? I thought the Redneck Liberals had spawned a successful boycott of his show! If so, why would advertisers be lined up to take a spot?

Snip
The companies are not buying Limbaugh's conservative ideology or fellow talk-show host Randi Rhodes' liberal ideology, Metter said.

"They’re buying them because their audience buys tractors, their audience drinks soda, and their audience needs data backup. And that’s the place to get those types of customers. So we’re doing very, very well."

Endorsements by the talk-show hosts boost sales for such companies, Metter said.
Snip

Read Latest Breaking News from Newsmax.com Distributor: Rush Limbaugh Has Regained Advertisers

 

[Pogo]

As far as the general health of ratings and ad rates -- Limblob has been losing audience for at least three years. That's why his content goes to desperate lenghts like Flukegate. It's like a drug-- it takes stronger and stronger doses to stay at the same level.

Then there's his demographic:
>> One station manager quipped to me, &#8220;The median age of Limbaugh&#8217;s audience? Deceased.&#8221 <<
(from an article by former Bush speechwriter David Frum)

 

[Pogo]

Distributor: Rush Limbaugh Has Regained Advertisers

Thursday, 06 Jun 2013 03:38 PM, By Greg Richter

Golly gee, how could that happen? I thought the Redneck Liberals had spawned a successful boycott of his show! If so, why would advertisers be lined up to take a spot?

Snip
The companies are not buying Limbaugh's conservative ideology or fellow talk-show host Randi Rhodes' liberal ideology, Metter said.

"They’re buying them because their audience buys tractors, their audience drinks soda, and their audience needs data backup. And that’s the place to get those types of customers. So we’re doing very, very well."

Endorsements by the talk-show hosts boost sales for such companies, Metter said.
Snip

Read Latest Breaking News from Newsmax.com Distributor: Rush Limbaugh Has Regained Advertisers

Two things: one, your source is NewsMax.
Two: they're quoting the distributor -- Premiere Networks. That's the entity that has the interest in selling the show. What the hell do you think they're going to say?

 

[Ernie S.]

Libs were all talking about him being fired from Cumulus because of him losing advertisers. Now we find that he was considering leaving, not the other way around.

If Limbaugh does leave Cumulus, I would bet Beck and Hannity won't be far behind.

It may be a moot point since advertising revenue is back and stronger than ever.

Fatboy can spin this all day, but the fact that the biggest radio company in the country is considering dropping him because advertisers don't want their products associated with his show says a lot.

Radio is a fickle business. Just ask Dr. Laura. She used to have one of the biggest talk shows. So did Howard Stern.

Sorry, NO. The highest rated radio host of all time is considering leaving Cumulus because it's head blamed it's loss of revenue on him. The truth is, advertisers ran but were replaced when it was noted that Limbaugh's ratings didn't collapse.
The whole idea behind advertising is not political ideology, but getting your product in front of people.

Look at the revenue of the companies that bailed. They may very well feel all socially conscious and shit, but they have lost business because they have lost exposure.

 

[longknife]

Well, in spite of all the efforts of the Redneck Liberals, he's still on the air and getting good ratings!!!!!

 

[Ernie S.]

And what bothers Libs most is he could afford to buy 100 radio stations and air his show for 5 years with zero ad revenue.

 

[kwc57]

Can anyone tell me where I can tune to get a dose of Air America?

 

[Dugdale_Jukes]

For all those that hailed the end of Conservative talk radio:

NEW YORK - Rush Limbaugh&#8217;s distributor on Thursday said there is no denying the conservative radio host&#8217;s controversial comments about Sandra Fluke hurt advertising last year &#8212; but 2013 is apparently a whole different ballgame.

This year, Limbaugh is drawing new advertisers and recovering well after the major boycott he faced in response to his broadcasts on Fluke, Premiere Radio senior vice president and director of talk radio sales Dan Metter told the Talkers New York 2013 conference.

Read more: Distributor: Rush Limbaugh doing ?very well? - Mackenzie Weinger - POLITICO.com

Anyone who ever made serious money in sales can see this is the syndicator/distributor running ahead of two existential problems...

1. Assure loyal nutball advertisers Pigboy isn't going anywhere
2. Assure loyal nutball adverstisers The Pigboy Show is worth the money

And prime the fee-pump for the hayseed advertisers Pigboy's gaffe has reduced the syndicator/distributor to pitching.

The sentence that was missing from the PR piece goes something like this: Pricing for spots running during The Pigboy Hour is as solid as a rock. That something like that was not included tells experienced sales and marketing people the road back is still up hill.

 

[longknife]

Can anyone tell me where I can tune to get a dose of Air America?

Here's their website -- Air America - Official Web Site for Air America

 

[Ernie S.]

Can anyone tell me where I can tune to get a dose of Air America?

CSPAN... Al Franken is there all week.

Randi Rhodes still has a show. She's with Cumulus along with Rush, Hannity and Beck.

 

[Pogo]

Libs were all talking about him being fired from Cumulus because of him losing advertisers. Now we find that he was considering leaving, not the other way around.

If Limbaugh does leave Cumulus, I would bet Beck and Hannity won't be far behind.

It may be a moot point since advertising revenue is back and stronger than ever.

Fatboy can spin this all day, but the fact that the biggest radio company in the country is considering dropping him because advertisers don't want their products associated with his show says a lot.

Radio is a fickle business. Just ask Dr. Laura. She used to have one of the biggest talk shows. So did Howard Stern.

Sorry, NO. The highest rated radio host of all time is considering leaving Cumulus because it's head blamed it's loss of revenue on him. The truth is, advertisers ran but were replaced when it was noted that Limbaugh's ratings didn't collapse.
The whole idea behind advertising is not political ideology, but getting your product in front of people.

Look at the revenue of the companies that bailed. They may very well feel all socially conscious and shit, but they have lost business because they have lost exposure.

Regardless what hot air the blowhard puts out, Limblob cannot "leave Cumulus". He's not with Cumulus; he's with Premiere Networks. He can maybe leave them if he wants, but stations have individual contracts for the show, whether regardless whether the station is owned by Cumulus or not, and those contracts are between the station and Premiere, not between the station and Limblob.

 

[Pogo]

Can anyone tell me where I can tune to get a dose of Air America?

CSPAN... Al Franken is there all week.

Randi Rhodes still has a show. She's with Cumulus along with Rush, Hannity and Beck.

Ernie, I don't know where you pull your info from but Randi Rhodes is with Premiere too, as is Beck. Hannity I'm not sure -- neither one seems to list him. Maybe a joint venture.

Premiere roster

Cumulus roster

Air America went out of business a few years ago. Its talent went to other syndicators like the ones above or Dial Global.

 

[Freewill]

Jersey shore? What the hell is that? Is that something they watch in the M.R. Ward?

 

[Freewill]

The final episode of the MTV series drew just 3.1 million viewers Thursday.

Rush Limbaugh 14 million

So sad to see desperate liberals grasping at straws. Seems so damn cruel to put them in their place.

 

[Glensather]

Pff, NCIS has 21 million viewers and gives me something to watch.

In all seriousness, though, he's been in the business long enough that it won't get to his head... but also, consider that he doesn't have a lot of competition.

 

[edthecynic]

The final episode of the MTV series drew just 3.1 million viewers Thursday.

Rush Limbaugh 14 million

So sad to see desperate liberals grasping at straws. Seems so damn cruel to put them in their place.

14 million per week down from 40+ million per day pre-Fluke.

May 26, 2011
RUSH:. According to reports at the peak of The Oprah's popularity, her show had 40 million weekly viewers. Now, that's not bad. That's almost as many as we have every day here. So our hat's off to The Oprah, 40 million viewers a week, not bad.

 

[Yurt]

who cares, i'm going to watch pretty little liars

 

[blackhawk]

In liberal land Rush is off the air and FOX news is the number four rated cable news network not true of course but it's Friday so let's give the wacky far left a treat.

 

[Pogo]

And more talking points from freewill:

http://www.usmessageboard.com/7340921-post1.html

Sorry, this thread was also created earlier.

Yes it was, and it didn't work there either. As I pointed out there, this is the distributor making the claim -- the entity that sells the program to radio stations. Which means they have a direct interest in floating PR that will sell it. The source of this, noted in the article, is "Premiere Radio senior vice president and director of talk radio sales Dan Metter".

They're selling a program. What the hell do you think they're going to say?

So what you're quoting is essentially ad copy from within the radio industry.

This site really should have a "think it through" button to hit before posting...

 

[Pete7469]

And more talking points from freewill:

http://www.usmessageboard.com/7340921-post1.html

Sorry, this thread was also created earlier.

Yes it was, and it didn't work there either. As I pointed out there, this is the distributor making the claim -- the entity that sells the program to radio stations. Which means they have a direct interest in floating PR that will sell it. The source of this, noted in the article, is "Premiere Radio senior vice president and director of talk radio sales Dan Metter".

They're selling a program. What the hell do you think they're going to say?

So what you're quoting is essentially ad copy from within the radio industry.

This site really should have a "think it through" button to hit before posting...

LOL...

A liberal talking about "thinking"....

Now that's funny.