You still don't understand.
Amazon isn't the government.
I am not saying that Amazon is a government, as in Russia Yandex isn't a government. But from my point of view, Amazon is currently playing for one political party maybe it doesn't really matter, I think we'll see soon.
No, Amazon is playing to their own self interest.
Amazon can be held liable for allowing parler to stay on their platform while violating the TOS rules of the platform.
Amazon can be sued and stuck in court for years over it.
No jury in this nation would side with Amazon since Amazon didn't enforce their own rules.
So to keep from being sued big time, they started to enforce their own rules.
Amazon doesn't care who is our president beyond getting tax cuts and deregulation.
Inciting riots, posts of terrorism, war, violence aren't free speech and the government can prosecute people for inciting riots.
Just look up the Chicago 7 for some reference.
Not enforcing their own TOS rules can get Amazon in a lot of trouble for being an accessory or accomplice.
Amazon doesn't want to be involved in all of this and I don't blame them. They are in business to make money.
As I've been telling you, stop thinking America is the USSR or we are some communist/dictator state. We aren't.
Business doesn't have to put political interests above their own here in America. They are free to do as they wish within our laws.
Amazon just doesn't want a ton of lawsuits by ticked off survivors of the 5 people who died that day.
We Americans love to sue people and Amazon is just trying to protect the business from such legal problems.