The biggest problem that the GOP has with women and minorities is that they don't talk TO women and minorities, they talk AT women and minorities. Big difference. Their way doesn't work.
Systemic racism within the Republican Party is minimal, but tolerated in an unsettling way as well.
No, the biggest problem is liberals own the media. The Republicans aren't able to fight their way through the constant negative propaganda.
The right has plenty of advocacy media outlets. Fox, Rush, Breitbart, Drudge, USA Toady, The Wall Street Journal, The Washington Examiner.....and so on.
Prior to 1996, the big 3 networks were center left, and scandals were what they went after on both sides. Watergate was a great example of a conservative reporter (Woodward) and a liberal reporter (Bernstein) working together to blow the lid off of Watergate.
When Fox News showed up, using Rupert Murdoch's successful business models of conservative networks in Australia and the UK, the news for righties became far right, to the point of simply being GOP propaganda. Since then, the left has begun to imitate that business model and created MSNBC. Now there are plenty of 24 hour/day new networks to confirm what you think is right.
I don't think those networks brain wash people, they simply hold focus groups that find out how people react, and what they want to be true, then tell them that.
Most of the anchors on MSNBC and Fox, Chris Wallace excluded, do not have journalism degrees, they have communications degrees. Which used to be common to political strategists, not reporters.
Of course the far left media outlets don't claim to be fair and balanced. Fox pulls that maneuver very well. They afford liberal points of view, so they can offer statistics showing equal time given to opposing opinion...but the liberals they feature, Jon Stewart or Obama excluded, are a mixed bag of ineffectual and "has been" Democrats. A great example of people who can't find work with Democrats anymore. Doug Schoen, Pat Caddel, Alan Colmes, and so on. MSNBC has the same thing, Steve Schmidt, Nicole Wallace, and Michael Steele.
The right has never been represented by a center right media network, or been given actual journalism to mentally digest. Which explains the rift in GOP politics. What remains are fringes. RINOs VS Tea Party/Militia types.