It's not about image. Russian State media can make any. The question is not about discrimination of Russians and/or being part of NATO military infrastructure. Their next openly declared goals are to return military infrastructure of NATO to the borders of 1997, and withdrawal of American nukes from Europe. They will try to make it politicaly first, but then, yes, they will try some hybrid warfare (backed by regular forces, of course). Saams' rebellion in Finland, disturbance in Baltic states, military coup in Italy, civil war in Germany, Irish terrorism in the Great Britain, etc...