usmbguest5318
Gold Member
Balance US, an initiative promoted by the industry advocacy association of American beverage producers, states:
So there you have it. Major soft drink produces see providing less -- smaller portion sizes -- while charging the same price as the "core of their business." Um, has there ever been a time when providing more and not increasing the price was the core of any business model, at least for thriving companies?
America’s beverage companies—Coca-Cola, Dr Pepper and Pepsi—have come together to support your family’s efforts to balance what you eat, drink and do. We know an important part of finding that balance is reducing the sugar from beverages in your family’s diet.
One way they're achieving that "balance" is by reducing portion sizes.So there you have it. Major soft drink produces see providing less -- smaller portion sizes -- while charging the same price as the "core of their business." Um, has there ever been a time when providing more and not increasing the price was the core of any business model, at least for thriving companies?