Hey KK if you are going to present standards for the left will you apply them equally to the RIGHT. AVA claimed NOTHING has changed for Beck and I pointed out the loss of a good number of sponsors. Did he/she EVER reply to that point? I think not!
Okay ... one more time, slowly so you can keep up.
He lost advertisers ... that got leaked to stir up the masses ... he gained advertisers to ... not leaked because it wouldn't cause this much of a disturbance and thus wouldn't increase his ratings.
Also, most of those who he "lost" were not suppose to be aired during that time slot, which would have cost those advertisers more money if they hadn't said anything, since time slots cost them money.
Hi ratings are still up, so he's still valuable, no matter what views he has or who his viewers are, the numbers are what's important. This stir however is likely to increase his viewership, even if people just watch him more to nitpick, they are still watching, and that's valuable to advertisers.
Time slots for ads cost the advertisers money, as I said, and thus they can't all afford to air 24/7 so they have to pick and choose what slots they can afford. If a particular time slot becomes too expensive they have to pull it and buy a cheaper time slot, usually midnight is the cheapest, that's why they can afford half hour slots.
Really, you need to learn more about how the media operates to try this shit, it's old now.
