DGS49
Diamond Member
Many threads over the past year have mentioned the relatively recent trend of advertisers using POC's, obese people, and people who are otherwise visually imperfect in their ads. It's a choice those advertisers make, and one would hope that they are being rational about it, and will either continue or change that practice as the results roll in over time.
But there is another side of that coin. Does it bother you when an advertiser uses female beauty to "punctuate" advertising for products that have nothing to do with physical beauty?
Historically, car companies have for many decades used beautiful women in their television ads, and when promoting their products at trade shows. But it is not only car companies; it is ubiquitous. Where I live in Pittsburgh, there is a local bank that runs ads that briefly show a beautiful, sexy young thing touting some sort of new account they are peddling. I am in virtual love with a young lady whose picture appears - again briefly - in advertising for a company called stamps dot com.
www.ispot.tv
Knowing that 99% of the population is physically "plain," at best, does it offend you that so many advertisers use beautiful models to sell their products?
But there is another side of that coin. Does it bother you when an advertiser uses female beauty to "punctuate" advertising for products that have nothing to do with physical beauty?
Historically, car companies have for many decades used beautiful women in their television ads, and when promoting their products at trade shows. But it is not only car companies; it is ubiquitous. Where I live in Pittsburgh, there is a local bank that runs ads that briefly show a beautiful, sexy young thing touting some sort of new account they are peddling. I am in virtual love with a young lady whose picture appears - again briefly - in advertising for a company called stamps dot com.

Stamps.com TV Spot, 'No Time'
Stamps.com offers discounted postage on any letter or package, anytime. The online service is ideal for people who don't have time to go to the post office. For a limited time, customers can get a four-week trial plus postage and a digital scale.
Knowing that 99% of the population is physically "plain," at best, does it offend you that so many advertisers use beautiful models to sell their products?