Budweiser purportedly paid Dylan Mulvaney $185K

[K9Buck]

 

[petro]

Now he can afford that fake vagina.

 

[odanny]

Maybe the worst marketing decision in advertising history.

 

[okfine]

Who fucking cares?

 

[Libby von H]

NO, YOU paid that. the money they spent on perv did not come out of the good deeds fund. It comes from beer prices, beer quality, etc.
and that means you if you are still stupid enough to toast ole Perv with your can of Bud

 

[Synthaholic]

Just come out of the closet, dude.

 

[odanny]

Benoit Garbe, the U.S. chief marketing officer for Anheuser-Busch InBev, is calling it quits as the backlash over marketing stunts continues to affect sales.

Once American’s top-selling beer, Bud Light sales have plunged this year. In the most recent quarter, the brewer reported a 13.5% decline in revenue per 100 liters, which is the best measure of beer sales.

Garbe oversaw marketing when Bud Light partnered with transgender influencer Dylan Mulvaney in early April. The pushback from that campaign saw Bud Light fall behind Modelo Especial in U.S. retail sales.


Some of the backlash was homophobic, with people accusing the brewer of becoming “woke.” Ironically, Bud Light also lost ground with the LGBTQ communities for failing to stand up and defend its partnership with Mulvaney.

Garbe did not directly oversee that partnership. The two executives who did were put on leave after the cries for boycotts started.

Anheuser-Busch’s US marketing chief steps down as Bud Light sales plunge

Brewer looks to win back its core buyers.

www.yahoo.com

 

[fncceo]

Maybe the worst marketing decision in advertising history.

I'm going with New Coke.

 

[odanny]

I'm going with New Coke.

That was not actually marketing, that was a recipe change, but both decisions were to increase sales, and both backfired spectacularly.

 

[K9Buck]

Bud Light partnered with transgender influencer...

There is no such thing as "transgender", only people pretending to be something that they are not and can never be.

 

[Libby von H]

Benoit Garbe, the U.S. chief marketing officer for Anheuser-Busch InBev, is calling it quits as the backlash over marketing stunts continues to affect sales.

Once American’s top-selling beer, Bud Light sales have plunged this year. In the most recent quarter, the brewer reported a 13.5% decline in revenue per 100 liters, which is the best measure of beer sales.

Garbe oversaw marketing when Bud Light partnered with transgender influencer Dylan Mulvaney in early April. The pushback from that campaign saw Bud Light fall behind Modelo Especial in U.S. retail sales.


Some of the backlash was homophobic, with people accusing the brewer of becoming “woke.” Ironically, Bud Light also lost ground with the LGBTQ communities for failing to stand up and defend its partnership with Mulvaney.

Garbe did not directly oversee that partnership. The two executives who did were put on leave after the cries for boycotts started.

Anheuser-Busch’s US marketing chief steps down as Bud Light sales plunge

Brewer looks to win back its core buyers.

www.yahoo.com

Here is what I get out of your post.
IF you don't drink A-B products you are homophobic
If you are homosexual you should drink A-B products.
I know !! How about we separate BEER and PERVERSION and by beer because we want a beer.
You miss the boat -- the whole ocean really -- by claiming that the actual beer is secndary to what sexual proclivity you want to advertise.

 

[Libby von H]

Here is what I get out of your post.
IF you don't drink A-B products you are homophobic
If you are homosexual you should drink A-B products.
I know !! How about we separate BEER and PERVERSION and buy beer because we want a beer.
You miss the boat -- the whole ocean really -- by claiming that the actual beer is secndary to what sexual proclivity you want to advertise.
View attachment 859831

 

[Harpy Eagle]

Who fucking cares?

The drones are all passed because Bud Light is making a comeback

 

[d0gbreath]

NO, YOU paid that. the money they spent on perv did not come out of the good deeds fund. It comes from beer prices, beer quality, etc.
and that means you if you are still stupid enough to toast ole Perv with your can of Bud

Back in '09, our band was sponsored by Bud Light. Club owners were enthralled by the Bud Light girls showing up to hand out swag, and be ogled. I'm drinking one now.

 

[Augustine_]

The name recognition that republicans gifted to her over their outrage is far more valuable

 

[K9Buck]

The name recognition that republicans gifted to her over their outrage is far more valuable

Would you bang Dylan?

 

[Augustine_]

Would you bang Dylan?

As you were so quick to think about banging her, you should probably be asking yourself that question.

 

[K9Buck]

As you were so quick to think about banging her, you should probably be asking yourself that question.

You think Dylan is a female? Lol. You're a damned idiot.

 

[Bob Blaylock]

Back in '09, our band was sponsored by Bud Light. Club owners were enthralled by the Bud Light girls showing up to hand out swag, and be ogled. I'm drinking one now.

Will you now be just as enthralled when the “Bud Light-in-the-Loafers ‘Girls’” are mentally-fucked-up male lunatics like Mr. Mulvaney trying [and badly failing] to impersonate girls?

 

[Hang on Sloopy]

Now he can afford that fake vagina.

that is an award winner