Worst network in the world?

[Ragnar]

Heh...
Uh oh: Olby-less MSNBC falls to third place Hot Air

Somewhere, Keith Olbermann is smiling — or more likely, laughing his rear end off. In a week where viewers wanted breaking news, the new MSNBC prime-time lineup managed to fall back to third place. And the cable channel’s putative news program now headed by Larry O’Donnell managed to lose ground to a show so weak that its death has been widely predicted:

MSNBC - Ratings - Third Place | Mediaite

On a week marked by a huge international story–and hefty NBC resources committed to telling it–MSNBC marked an unpleasant milestone, dropping to third place across primetime on February 1. In perhaps the most striking defeat for the network,Lawrence O’Donnell, who took over for the departed Keith Olbermann was soundly defeated by CNN’s Parker Spitzer, a show assumed by many to be such a poor performer as to be on the chopping block.

On Tuesday night, Parker Spitzer attracted 292,000 viewers 25-54, compared to O’Donnell’s 196,000.

CNN newcomer Piers Morgan, whose show Piers Morgan Tonight has had several ups and downs in its first two weeks, finished strongly ahead of MSNBC’s Rachel Maddow (327,000 to 260,000). Morgan broke from single-interview format to cover the Egypt story live, and interviewed former British prime minister Tony Blair.

MSNBC’s Ed Show, which relocated to 10 p.m. in the new lineup, was nowhere near CNN’s AC 360. Cooper, who’s on assignment reporting from Cairo, led with 344,000 to Ed Schultz’s 180,000.

 

[Two Thumbs]

Heh...
Uh oh: Olby-less MSNBC falls to third place Hot Air

Somewhere, Keith Olbermann is smiling — or more likely, laughing his rear end off. In a week where viewers wanted breaking news, the new MSNBC prime-time lineup managed to fall back to third place. And the cable channel’s putative news program now headed by Larry O’Donnell managed to lose ground to a show so weak that its death has been widely predicted:

MSNBC - Ratings - Third Place | Mediaite

On a week marked by a huge international story–and hefty NBC resources committed to telling it–MSNBC marked an unpleasant milestone, dropping to third place across primetime on February 1. In perhaps the most striking defeat for the network,Lawrence O’Donnell, who took over for the departed Keith Olbermann was soundly defeated by CNN’s Parker Spitzer, a show assumed by many to be such a poor performer as to be on the chopping block.

On Tuesday night, Parker Spitzer attracted 292,000 viewers 25-54, compared to O’Donnell’s 196,000.

CNN newcomer Piers Morgan, whose show Piers Morgan Tonight has had several ups and downs in its first two weeks, finished strongly ahead of MSNBC’s Rachel Maddow (327,000 to 260,000). Morgan broke from single-interview format to cover the Egypt story live, and interviewed former British prime minister Tony Blair.

MSNBC’s Ed Show, which relocated to 10 p.m. in the new lineup, was nowhere near CNN’s AC 360. Cooper, who’s on assignment reporting from Cairo, led with 344,000 to Ed Schultz’s 180,000.

That cracks me up!

Maddow, msn's #1 has lower ratings than O'Riely 11pm re-run from prime!

A couple of msn shows were lower that HN, whatever that is.

 

[uscitizen]

Umm isn't that being sold to Comcast?

 

[Ragnar]

Umm isn't that being sold to Comcast?

Yup. fwiw

Pick the Right Battle to Succeed – NBC/Comcast - Adam Hartung - Growth - Dealing with Market Shifts - Forbes

Although Mr. Zucker is blasted for allowing NBC’s ratings to fall to last among the Big 3 networks (compared to CBS and ABC) it’s not at all clear why that wasn’t a smart move. What has grown NBC’s profits has been far removed from network programming. It was the acquisition of cable channels USA and Sci Fi (now Syfy) via Universal, and later Bravo, Oxygen and The Weather Channel that contributed greatly to NBC’s revenue and profit growth. These were also enhanced by building, from scratch, the #1 business-content television channel at CNBC, and the profitable, somewhat populist counter-channel to powerhouse conservative Fox News with MSNBC. Despite what the critics (who are largely interested in programs rather than profits) have said, it may have been an act of brilliance to avoid investing in the declining business that is NBC prime time network programming and instead invest in more profitable alternatives.