Man of Ethics
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- Feb 28, 2021
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Nanaoessay 1: Measuring our Online Influence.
Below, I provide a few metrics by which anyone can measure how much they have contributed to online discussion. I understand that most people have made considerable offline contributions to Society. Popular online influencers can make vast positive and negative contributions to Society.
A very important metric by which an influencer's impact is measured is the number of pageviews they have received. This is a very crude measure since different pageviews have vastly different impacts. Nevertheless, it is a good measure. Andrew Tate has generated about 25 billion pageviews on TikTok before #andrewtate hashtag was banned. He also generated a few billion pageviews on other media. Thus his impact is vast.
How many pageviews does an average forum participant generate? As I have mentioned elsewhere, on average 1 post = 1.2 visits = 19 person minutes of media consumption= 20 page views. Nanoessays generally have more influence then simple posts. During the last two decades, I have made about 30,000 posts on various forums. During this time period, I have written about 150 nanoessays and a few short stories. That is equivalent to about 600,000 pageviews. Overall my impact has been 50,000 times less then that of Andrew Tate and about 300 times less then that of a prolific YouTube influencer. An average prolific poster on Forums, Reddit, or other Social Media has about 1 million page views.
How many people have we influenced? This is very hard to measure or estimate. An average person consumes about 2,500 hours of media in a year or 200,000 hours of media in their lifetime. That is equivalent to about 12 million pageviews within their life. My semi-educated guess is that an equivalent of "influencing one person" is equivalent to about 50,000 to 100,000 page views. Does anyone have a better estimate?
Using that measure, it would mean that I have influenced 5-10 people, an average prolific poster has influenced 10-20 people, and a popular YouTube influencer has influenced a few thousand people. Overall, an average poster expands enormous work to generate little influence. Nevertheless, this influence is substantial for a private individual.
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