Monday morning Quarterbacking.
If he had won everyone would have said it was pure genius.
If he had won, it would be because Obama blew the first debate. Romney had no chance, none, and was making zero progress towards a chance until Obama dropped the first debate.
Romney's campaign problems stem back to his last run in 2008. He has a poor sense of what he needs to be doing and an inability to close gaps or follow up on leads. I still recall Romney's "Historic Speech on Religion" back in 2008 because it was such a stupidly miscalculated move. He'd clearly lost and NO ONE CARED about his religion, and yet, he needed to make this epic sweeping game changing speech. Which did nothing.
Follow this up with 2012. Romney was the clear favorite to win the nomination and was facing a field of terrible candidates. If you seriously though Bachmann Perry, Gingrich, Santorum, or the rest of those jokers were ever serious candidates, you're mentally impaired.
And yet, Romney literally COULD NOT CLOSE THE DEAL. Despite a massive amount of resources, a better organization, and being the clear party favorite. In the end he only won because he had more cash and could literally buy wins away from Santorum, and Newt was too egotistical to drop out and give Santorum a clear path to victory.
Then you get to the general campaign, where despite the enormous resources of Romney's campaign and Super PAC's AND a hometown boy on the ticket, he could barely even make a dent in Wisconsin, a perennial swing state.
Romney was a fairly clear loser in this one, and stayed a loser all the way out to the end. The fact the race was close at all is indicative of just how weak a President Obama was.