1srelluc
Diamond Member
Restaurant trends may come and go, but tipping culture continues remains a controversial topic in the industry.
About 60% of Americans say they tip 15% or less, with only about a quarter leaving a 20% tip or more, and 2% of Americans not leaving any tip at all, according to a 2023 survey conducted by the Pew Research Center.
M by Mokafé, a restaurant in Jersey City offering an all-day brunch menu, decided to remove those fluctuating stats from their balance sheet by implementing an automatic 18% gratuity for all parties that dine at the eatery, regardless of size.
Such a practice is typically reserved for larger parties — six or eight or more.
Haneen Salem, the district manager for Mokafé (the coffee chain in New Jersey and New York that owns the restaurant), told NJ Advance Media that they added automatic gratuity a few months after the restaurant’s October opening, as she saw her servers struggling to make ends meet.
“When we first opened ... we had the option for the customer to leave the tip,” Salem said. “But our waiters were sometimes getting a table that would order food for $200 and they wouldn’t even leave $10 as a tip.”
As the auto-tip is unusual, some customers have complained online through reviews, Salem said. One review stated that their table’s food took too long, and wished they could’ve not given any tip at all.
18% of no bill is $0....Just sayin'.

Or you could just pay your employees so they don't depend on tips.
Owner: My employees are struggling to make ends meet. Is this MY fault? NO! It's the customers who are wrong!