red states rule
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- May 30, 2006
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Couric slides to No. 3 despite viewer bump
By Peter Johnson, USA TODAY
After winning her first two weeks and dropping to second place in her third week, CBS' Katie Couric ended the final week of September in last place behind NBC and ABC.
Preliminary Nielsen ratings show The CBS Evening News with 7.5 million viewers, behind NBC Nightly News With Brian Williams (8.2 million) and ABC's World News With Charles Gibson (7.6 million). Final numbers will be released today.
CBS said Monday that the broadcast under Couric, the former NBC Today star, is up 10% or more in 14 demographic categories, and ABC and NBC are down.
Historically, incoming network anchors have delivered a ratings boost in their first week. But after one month, their average ratings declined compared with the previous year. Excluding Friday, News viewership is up 22% with Couric, compared with this time last year, when the newscast was anchored by Bob Schieffer.
http://www.usatoday.com/life/television/news/2006-10-02-couric-number-three_x.htm
With her fall from grace, the liberal Katie has been mathematically eliminated from playoff competition
By Peter Johnson, USA TODAY
After winning her first two weeks and dropping to second place in her third week, CBS' Katie Couric ended the final week of September in last place behind NBC and ABC.
Preliminary Nielsen ratings show The CBS Evening News with 7.5 million viewers, behind NBC Nightly News With Brian Williams (8.2 million) and ABC's World News With Charles Gibson (7.6 million). Final numbers will be released today.
CBS said Monday that the broadcast under Couric, the former NBC Today star, is up 10% or more in 14 demographic categories, and ABC and NBC are down.
Historically, incoming network anchors have delivered a ratings boost in their first week. But after one month, their average ratings declined compared with the previous year. Excluding Friday, News viewership is up 22% with Couric, compared with this time last year, when the newscast was anchored by Bob Schieffer.
http://www.usatoday.com/life/television/news/2006-10-02-couric-number-three_x.htm
With her fall from grace, the liberal Katie has been mathematically eliminated from playoff competition