Which part is good for them?
The free advertising?
The admitted bigotry? Even though they mean well.
Hey, If a "secret" gay couple comes in, passes themselves off as straight, does big, good business with the pizza man and then the couple shows the owners they did business with gays. And the earth still turned. Do they still get to heaven, They were tricked? (I don't think people who judge other people by being racist and bigoted get too close to heaven anyway) but I bet you do.
How about a gay black couple. Does the owner of the business get in trouble for refusing the black part but not the homosexual part? Or is it an either/or situation?
No wonder Pence wants clarification.