- Jan 20, 2016
- Reaction score
- Y Cae Ras
The clothes brand has described the issue as "incredibly frustrating" and condemned the far-right views.
Fred Perry has pulled one of its famous polo shirts after it became associated with a neo-fascist organisation.
The British clothes maker said it was "incredibly frustrating" that the Proud Boys had adopted its black and yellow shirt - and announced it would no longer be selling the item in North America and Canada.
"To be absolutely clear, if you see any Proud Boys materials or products featuring our Laurel Wreath or any Black/Yellow/Yellow related items, they have absolutely nothing to do with us, and we are working with our lawyers to pursue any unlawful use of our brand," it said in a statement on its website.
Fred Perry is an iconic British brand and does not wish to be associated with racist thugs. Its bad for their image. We all have a Fred Perry shirt, now we can start wearing them again free of the stigma.