DEI promoted by intellectually honest people promotes color/ethnic/gender blindness and opens doors for all to have opportunity/right to compete for whatever. It demands no particular outcome, only that all are included in possibilities. It improves society by encouraging quality and excellence that is not determined by skin color or heritage but rather by individual initiative, work ethic, capability, inspiration.
DEI promoted by the 'woke' demands that some be disadvantaged so that the less capable, less qualified, less worthy can advance. It actually creates inequities and ultimately benefits very few. When DEI is 'woke' it can produce great evil.