healthmyths
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- Sep 19, 2011
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Could it be...
According to The Times report, half the advertisers said ‘they were using fewer white people because they no longer represented “modern society”‘, which seems a somewhat peculiar, and certainly metrocentric, viewpoint. Still, if advertisers feel such a move is commercially wise, if they want to appeal primarily to the big conurbations, and if they want to incorporate diversity into their ‘brand’, so be it.
TV ads: why whites and straights are out
According to The Times report, half the advertisers said ‘they were using fewer white people because they no longer represented “modern society”‘, which seems a somewhat peculiar, and certainly metrocentric, viewpoint. Still, if advertisers feel such a move is commercially wise, if they want to appeal primarily to the big conurbations, and if they want to incorporate diversity into their ‘brand’, so be it.
TV ads: why whites and straights are out