What a Novel Idea (and imagination)

Discussion in 'General Discussion' started by Adam's Apple, Jan 28, 2006.

  1. Adam's Apple
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    Adam's Apple Senior Member

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    Imagine This: No Ads, Just Super Philanthropy
    By Ted Mandell, The Indianapolis Star
    January 28, 2006

    In a stunning, last-second announcement of unprecedented social consciousness, ABC announced that its complete lineup of advertisers for Super Bowl XL have scrapped their planned commercials and donated their exorbitant costs of airing a 30-second ad during the game to grass roots social agencies nationwide in dire need of financial support.

    Traditionally a staple among Super Bowl advertisers, Anheuser-Busch has pulled its 10 ads featuring flatulent Clydesdales. Busch will instead launch a minimalist ad campaign the week after the game with the following white text scrolling on a simple black background. "The Busch family has come to the realization that they could make a much larger impact in society by taking the money normally spent in one 30-second Super Bowl spot and donating it to a homeless center. So that's what we've done. Ten times over."

    "Instead of airing farting horses, we will be feeding and housing 4,700 Americans for an entire year," noted a Busch spokeswoman. "We decided it's probably not necessary to spend $26 million in five minutes to get Americans to drink beer. Clearly, this alternative is Bud wiser."

    for full article:
    http://www.indystar.com/apps/pbcs.dll/article?AID=/20060128/OPINION/601280388&S...
     
  2. Nienna
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    Nienna Senior Member

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    That would be awesome!
     
  3. fuzzykitten99
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    fuzzykitten99 Senior Member

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    is this true?

    i really only watch the Super Bowl for the cool ads and halftime show.
     
  4. Adam's Apple
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    Adam's Apple Senior Member

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    No, it's not true, but it's a great thought.
     

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