Is Rush Limbaugh Still Relevant?
By Dean Obeidallah, Special to CNN, Tue May 14, 2013
(Excerpt)
All you need to do is look at the bottom line to see that Limbaugh is in trouble. Limbaugh once raked in the big bucks for his radio syndicator, Cumulus. But last week, Cumulus CEO Lew Dickey made it clear those days are over. Dickey reported that Cumulus had lost millions of dollars in ad sales because many advertisers no longer want to be associated with Limbaugh...
Limbaugh will probably find a new home on a lesser terrestrial network or possibly SiriusXM radio. My hope is that Limbaugh ends up as the in-store deejay at a Virgin megastore in a strip mall in the middle of nowhere. But then again, why should those shoppers be subjected to Rush's rants?
Regardless where he turns up, Limbaugh will likely not be as relevant to the national media as he is now. All you have to do is look at the career of radio host Don Imus...
Opinion: Is Rush Limbaugh still relevant? - CNN.com
By Dean Obeidallah, Special to CNN, Tue May 14, 2013
(Excerpt)
All you need to do is look at the bottom line to see that Limbaugh is in trouble. Limbaugh once raked in the big bucks for his radio syndicator, Cumulus. But last week, Cumulus CEO Lew Dickey made it clear those days are over. Dickey reported that Cumulus had lost millions of dollars in ad sales because many advertisers no longer want to be associated with Limbaugh...
Limbaugh will probably find a new home on a lesser terrestrial network or possibly SiriusXM radio. My hope is that Limbaugh ends up as the in-store deejay at a Virgin megastore in a strip mall in the middle of nowhere. But then again, why should those shoppers be subjected to Rush's rants?
Regardless where he turns up, Limbaugh will likely not be as relevant to the national media as he is now. All you have to do is look at the career of radio host Don Imus...
Opinion: Is Rush Limbaugh still relevant? - CNN.com