Looks like AB fired the VP of marketing

[Hang on Sloopy]

Hey, she's almost as much woman as Mike Obama.



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omfg........................................LOLOLOL.........................you are going to have all the lib men spanking it up soon

 

[skye]

Hey, she's almost as much woman as Mike Obama.



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omg....Mercy ....

 

[shockedcanadian]

The reaction was overblown but one has to understand their market so she must fall on the sword. Probably caught the idea from some guests at a cocktail party she attended. Beer is not the drink of progressives lol. Now I am waiting to see which beer company has the foresight to put out some old school, horse riding, five o clock shadow beared cowboy waving an American flag who has a sip of beer and attracts the attention of a woman in her Daisy Dukes. That would be an opportunist response in the current climate.

 

[Polishprince]

One of the dumbest marketing decisions ever made. Good riddance to a really dumb woke dingbat.

Looks like she was replaced with one of the "frat boys" she was complaining about.

Looks like the Budweiser Clydesdales will be getting a lot of work.

Heinerscheid really didn't understand the product that she was marketing. BL is an inexpensive, easy to drink beverage, that a lot of regular guys like.

The same kind of guys who don't go for dudes in drag.

If this was a new brand they came up with, that would have been something different. I guess some homos drink beer, and marketing a brand aimed at guys who like to bust the cheeks of other guys might be a good idea. A pink can, and a new name like "Sodom Light" could be successful in attracting liberal business.
But this wasn't.

 

[Rust_Cohle]

omg....Mercy ....

We really need a puke (like) button

 

[skye]

We really need a puke (like) button

hehehe

 

[BS Filter]

Isn't there a law against firing someone who meant well?

 

[lennypartiv]

It's bullshit though. No ad campaign at a brand like Bud makes it to the market without approval from high up.

And other beer companies have sponsored pride (or pride type) events at the local level. What are these people thinking?

 

[Burgermeister]

Saw an article about why corporations bow to wokism. They are gathering favor from, or more accurately avoiding the pointed attention of the federal government. The myriad of federal regulations have been weaponized and can be pointed at any company that does not comply. The executive branch has a stranglehold on business.

 

[Rust_Cohle]

Saw an article about why corporations bow to wokism. They are gathering favor from, or more accurately avoiding the pointed attention of the federal government. The myriad of federal regulations has been weaponized and can be pointed at any company that does not comply. The executive branch has a stranglehold on business.

Its all ESG investments from Black Rock/Vanguard. You are right about the uniparty being involved. We are in the midst of corporations and the government merged which is Italian Fascism. Corporatism

 

[Ray From Cleveland]

let this be a lesson for other woke corps.....god this was so funny......................that is the shittiest beer around

Hopefully the Democrat party paid attention to the reaction by a lot of Americans over this and re-think their push for these weirdos.

 

[Ray From Cleveland]

eggsactly. first thing is to stop calling these gender dysphoric mental cases females

That's what drive me the most nuts about all this. Even conservative broadcasters do it.

 

[Ray From Cleveland]

She should sue their transphobic asses for billions!

Not much basis for her to sue anybody.

 

[Ray From Cleveland]

She lasted all of 9 months & is responsible for the worst brand marketing fiasco since they unveiled New Coke decades ago.
It took Coke years to undue that damage. How long will AB feel these effects?

Woke = clueless

What I don't understand is how she got that job in the first place. Her major in college was English, not business or investment.

 

[Ray From Cleveland]

One of the dumbest marketing decisions ever made. Good riddance to a really dumb woke dingbat.

Looks like she was replaced with one of the "frat boys" she was complaining about.

Looks like the Budweiser Clydesdales will be getting a lot of work.

The way I understand it is that was just the beginning. She wanted to change the name from Bud Light to Tranny fluid, but that term was already taken.

 

[AMart]

Real Women of Genius stupid former vp of marketing chick with a mouth that can gobble multiple cocks at one time

Bud Light marketing exec behind Dylan Mulvaney partnership takes leave of absence: report

Alissa Heinerscheid, vice president of marketing for the popular beer, is being replaced by Budweiser global marketing VP Todd Allen, AdAge reported on Friday.

nypost.com

 

[Burgermeister]

 

[Flash]

Isn't there a law against firing someone who meant well?

If it was up to these Moon Bats stupid woke Progressives would be a protected class.

 

[Hang on Sloopy]

Not much basis for her to sue anybody.

that ugly bitch will now be head of the trans lobby in dc and make a fortune from these dysphoric idiots as a martyred hero

 

[leftwinger]

Isn't there a law against firing someone who meant well?

I heard SHE is only on a “LEAVE of ABSENCE”.