The gun lovers hold these kids in such contempt it's sickening.
But, while they rant and rave, they are missing the boat. They need kids of their own to make their counterpoint.
Here's what you do. Wait until the next mass school shooting inevitably, sadly happens. Then get the NRA to recruit several articulate, personable kids from that school. The kids who were fired upon. The kids who slipped in puddles of their classmate's blood and stepped over the bodies of their friends and teachers. Kids who ducked as the rounds shattered the doors and walls of their classroom. Kids who have been trained to shelter in place then run with their hands up. The kids who have attended a different funeral for a different friend every night of the week.
Then show them how to handle themselves in front of banks of cameras and microphones. Get those kids to extol the nobility and virtues of the semi-automatic firing system coupled with high capacity magazines. Have them say how more guns and guns for everyone absent of universal background checks is the only path to real school safety. Have them say that guns are benign implements of peace, safety and security.
It's just that easy! You message is getting a little thread bare and could use some rebranding. Get kids to tell about the glories of the gun and their first hand experiences.
Only the idiots among us would dare demonize those kids. Only the idiots would.