Rikurzhen
Gold Member
- Jul 24, 2014
- 6,145
- 1,292
- 185
From the Hollywood Reporter:
It's Grumpy's disgruntled demeanor that has propelled her to stardom, garnering 15.7 million views for one of her first YouTube videos, 6.2 million likes on Facebook, 228,000 Twitter followers, more than 433,000 Instagram followers, a TV movie and a national commercial, all in less than two years. There are more than 400 products (think T-shirts, coffee mugs and plush toys) that feature the frowning feline, and her first book, Grumpy Cat: A Grumpy Book (Chronicle), has sold more than 500,000 copies in 15 languages. She even has her own iced-coffee drink, Grumppuccino, available in select cities at specialty shops.
Ben Lashes, Grumpy's manager, estimates that the cat has generated about $100 million in revenue. He won't disclose percentages or how much the cat nets but admits, "This is a seven-figure cat, for sure." Don't worry, she's insured.
Ben Lashes, Grumpy's manager, estimates that the cat has generated about $100 million in revenue. He won't disclose percentages or how much the cat nets but admits, "This is a seven-figure cat, for sure." Don't worry, she's insured.
