Give them a little quiz. Everyday I see people all over wearing their favorite teams jersey or cap. Those same people are usually engaged in very animated conversations about "their" teams. I was in line at my favorite arts and crafts store today getting some glue for one of my projects and this guy wearing a Washington Redskins jacket was ahead of me discussing with another guy how much better the Redskins should be next year. He was talking about them like he was a part owner or something. "We'll be so much more improved next year", and "We should get some good players in the next draft". Stuff like that. I asked the guy; "You a Redskins fan huh?" and he looked at me all wild eyed and said "Yeah! Why?". I said oh I don't know much about football, sounds fun though! I asked him all about the team, what division they're in, what other teams they play, how many games in a season, when the Super Bowl is, who is playing and if he'd been to any games. He knew all that and more! He was very happy to demonstrate his extensive knowledge of the NFL and the Washington Redskins! When he was done I said, "Can I ask you a personal question?" He was a little taken aback by that but said "Yeah what?" Do you know what the 4th Amendment to the Constitution is? He got that "deer in the headlights" look and confessed rather sheepishly: "Uh, no. I don't know". I said "But you know all about the Washington Redskins right?" The conversation was over! I didn't stop though. "If the NFL were to go out of business tomorrow, how would your life be different?" He thought about it for a second and said "Not much, not at all really". I then asked, "If the Constitution were taken away tomorrow, how would your life be different?" He said "Oh man, my life would be completely different. My life would be over!" So I said asked "Which is more important?" Think about this when you're watching, along with a billion other people the all important "Super Bowl" next Sunday. The "World Championship" of American Football with all those 3 or 4 million dollar per 30 second commercials. Think about this when "your team" does something stupid or shocking to lose such an "important" game as the Super Bowl.