P@triot
Diamond Member
Great quote...
MACKEY: Well, capitalism of course itself has been amazing. Its been our first chapter in our book is extraordinary success, or capitalism. The second chapter is why isnt capitalism better loved? And we put forth the thesis that we need a new narrative for it. We need to think about business differently, that business has the possibility to have a higher purpose besides just making money. Theres nothing wrong with making money, but thats not particularly inspiring. And every other profession in the world, from doctors, teachers, engineers, architects, lawyers, if you ask what their purpose is, and it refers back to some type of contribution they are making to other people. And business is the greatest value creator in the world. Business creates value for its customers, for its employees, for its suppliers, for its investors, for the larger communities its part of. Theyre the value creators. We are the value creators. Were the heroes. And yet thats not the narrative thats told about business. So were telling that narrative, and at the same time were challenging business to be more conscious and to take their value creation to a higher level and understanding that all of these stakeholders theyre creating value for are connected together and so you ought to strategically organize your business in such a way that you can optimize value for all of those stakeholders.
Whole Foods CEO: Capitalism is amazing – Glenn Beck
MACKEY: Well, capitalism of course itself has been amazing. Its been our first chapter in our book is extraordinary success, or capitalism. The second chapter is why isnt capitalism better loved? And we put forth the thesis that we need a new narrative for it. We need to think about business differently, that business has the possibility to have a higher purpose besides just making money. Theres nothing wrong with making money, but thats not particularly inspiring. And every other profession in the world, from doctors, teachers, engineers, architects, lawyers, if you ask what their purpose is, and it refers back to some type of contribution they are making to other people. And business is the greatest value creator in the world. Business creates value for its customers, for its employees, for its suppliers, for its investors, for the larger communities its part of. Theyre the value creators. We are the value creators. Were the heroes. And yet thats not the narrative thats told about business. So were telling that narrative, and at the same time were challenging business to be more conscious and to take their value creation to a higher level and understanding that all of these stakeholders theyre creating value for are connected together and so you ought to strategically organize your business in such a way that you can optimize value for all of those stakeholders.
Whole Foods CEO: Capitalism is amazing – Glenn Beck