Oh yes, absolutely correct on both counts.
Here's just one of the something elses he brought to a deal referred to in the video above:
>> In 1990, Donald J. Trump took the stand to testify against charges that his company had knowingly employed—and withheld payments from—undocumented Polish workers during construction of the aforementioned Trump Tower. In court, the lawyer for the workers, John Szabo, said that he had received a call from someone who identified himself as "Mr. Baron," who threatened to sue him for
$100 million if he didn't drop the lawsuit.
So, after years of secretly hiding behind the pseudonym, Trump finally had to explain himself. He
admitted to the court that yes, he and one of his assistants had used the name "John Barron" in business matters. "Lots of people use pen names," he later told a reporter outside of courtroom. "Ernest Hemingway used one."
... Looking back, John Barron was really just an early exercise for The Donald that America would come to know—a natural extension of Trump's uncanny ability to constantly be
seen, including, but not at all limited to, his upcoming role as 'SNL' host. This is a man that has to live in the spotlight, even if he's the one tethering the cords.
"Donald seems, in retrospect, to have engaged in a kind of long con. He uses whatever he thinks he can get away with to manipulate other individuals, the press and country as a whole," D'Antonio writes in his biography. "He understands that the news cycle makes yesterday's statements irrelevant and that reporters prefer a snappy, exciting story to a narrative that is complex and impossible to distill into four words that would be plastered on a tabloid's front page."
"These are the conditions that allow hucksters to thrive," he continues, "which is all fun and amusing until we consider him in the Oval Office."
.... Having a fake identity, however, does run in the Trump family. As it turns out, years before the advent of John Barron, Donald's father, Fred Trump, would call competing real estate companies in the middle of night, introducing himself as "Mr. Green," to score inside information that might benefit his business. The lie became a well-known "family practice"—a tradition, of sorts—according to Maryanne Trump Barry, Donald's sister. <<
--- Remembering John Barron, Rump's "Spokesman" Alter Ego
That portion of the USMB population that likes to traffic in "Barry Soetro" ought to eat this up. --- Right?