Not as a matter of collective guilt which charges all men are bullies, misogynists, etc.
That's just ridiculous on the face of things. Here's a radical idea...how about dealing with
the problem itself as it arises on a case by case basis?
This sort of bigotry, the kind of bigotry where actual commercial time is set aside to lecture males for their collective guilt, only sets up future clashes where all women are seen as bitter emotionally unbalanced nut jobs because that's what prejudice does...it sets off a chain reaction of tit for tat battles that are self perpetuating.
If Gillette ran an ad addressing all black males for acts of domestic violence people would rightly denounce the bigotry. Do you not see the analogy here?
Actually, the Gillette spot encourages men to "deal with the problem itself as it arises on a case by case basis," doesn't it? I saw that part. Did you?
However, how do you discuss the problem to begin with, so that people can be encouraged to deal with it? I know most men don't go around being nasty and aggressive, but it sure as hell shouldn't be dismissed as "boys will be boys" or "men have needs." I'm sure you agree.
How do you reach those people? You send up a balloon.
Once again, I say if the shoe don't fit, don't wear it. Just like I'm sure you didn't get bent out of shape about the drug PSA, if you weren't blown on drugs.