I have to keep saying it over and over? If you show me a picture of your wife, you will say, "this is my wife." Does that mean the paper with the picture on it is exactly your wife? If you kiss the picture, will the picture kiss back? If you love your wife, the act of kissing the picture may give you internal feelings. But, you aren't actually kissing her. This is what Jesus was referring to. It was obvious that the bread was bread. And, every time the bread is blessed, remember Christ's atonement and what he did for you. As the scripture say, "Do this in remembrance of me."