
Saltwater Brewery has partnered with the ad agency We Believers to create what they say is the first fully edible beer can packaging. Made from byproducts of the brewing process such as wheat and barley, their six-pack holders are fully biodegradable and completely digestible. Rather than ensnaring curious animals in a corset of litter, the company’s six-pack rings could serve as a satisfying snack. And if nothing is biting, the rings quickly decompose.
Plus, the drink holders are just as strong as the plastic variety, which should keep those Screamin’ Reels safe, as well.
Story @ Edible Six-Pack Rings Feed, Rather Than Strangle, Wildlife - D-brief