Parent's ability to make proper parental decisions as to the kids' diet may be the issue, but that's not likely to change. Parents are continuing to buy what the kids want to eat which has doubled childhood obesity and quadruped adolescent obesity in the last 30 years and that's beginning to effect the nation not just the kids and the parents.
So, because weak parental decision may have a link to some child obesity, the "solution" is to allow a government to tell businesses how they may or may not "market" their legal products?
Damn. Talk about a nanny state mentality. Parents don't do the parenting thing as well as Papa Government. Uhm.
I think I'd just like to voice the opinion at this juncture: **** that noise. It is NOT the province of government to get so immersed in such decisions and decision-making that they can micromanage what appears on ******* cereal boxes.
Yes.
Try looking at the world the way it is today, not the way you would like it to be. Today, most parents assume that someone, the grocery store chain, the producer, trade association or the government insures that there is some minimum acceptable level of nutrition in food marketed to kids, or least insures it's not harmfully to them.
So maybe the parents or parent, (nearly 1/3 of the households have only one parent), should find the time to research breakfast cereals and fight with the kids over the right cereal in between soccer practice, cub scouts, homework, dental appointments, teacher conference, working 50 hours a week, and maintaining a home. However, that's just not going to happen and the inescapable outcome will be more cases type 2 diabetes, high blood pressure, heart disease, and asthma which will add billions of dollars to America's healthcare bill.