Yes, it is expensive, but take a look around you on the freeway. How many 40K cars whiz around you? Now granted, I live in one of the wealthiest counties in CA so the cars that whiz around me might be different than yours.
But the FACT is that it is negative press that has affected sales.
According to GM's Peterson, dealers are waiting for the swirling misinformation to "settle down," before stepping up sales efforts for the Chevy Volt.
Chevy Volt Misinformation Is Affecting Sales
I'm a proud Prius owner too. Bought mine in 2005, the last time gas prices were high, but before they came out with the new, larger options. I'd like to get a straight EV for my next commuter car, but I have range anxiety...no traffic, but a long commute.