Wall Sreet Journal No. 1 Daily in US Circulation

American Horse

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Jan 23, 2009
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The Hoosier Heartland
NEW YORK — The Wall Street Journal has surpassed USA Today as the top-selling daily newspaper in the United States.

The Associated Press: Wall Street Journal surpasses USA Today as No. 1

The Audit Bureau of Circulations won't be releasing its latest figures until Oct. 26, but the Journal said Wednesday that it gained about 12,000 subscribers in the April-September period, compared with a year earlier. That puts its average Monday-Friday circulation at 2.02 million.
The Journal claimed the top spot last week after USA Today released its circulation figures early, but had not given out specifics until Wednesday.

and:

For the most part, however, the Journal's new status as No. 1 is the result of a steep decline at USA ....
USA Today, which hiked its price on newsstands last December to $1 from 75 cents, sold about 398,000 fewer copies in the April-September period compared with the year before.
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I subscribe to both print and online service. I think it was around $100, well worth it.
 
Very interesting. WSJ is helped by the fact they're immune from a lot of problems facing the broader industry.
 

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