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From July 2 through July 8, the Obama campaign has purchased $6.5 million of advertising in the battleground states; the Romney camp $4.3 million; the conservative group Americans for Prosperity $2.6 million; and the pro-Obama Priorities USA Action $1.4 million.
In fact, the Obama campaign has bought a whopping $24.1 million -- in Colorado, Florida, Iowa, Nevada, New Hampshire, North Carolina, Ohio, Pennsylvania, and Virginia -- for the entire month of July.
Overall, since the general election contest began in the spring, the campaigns and the outside groups have spent nearly $200 million on ads, with Obama and his supporters outspending Team Romney, $110 million to $85 million. Here's the total breakdown:
The advertising guns of July - First Read
Yes, Obama did say he was being outspent:
"I will be the first president in modern history to be outspent in his re-election campaign, if things continue as they have so far," reads the email. "I'm not just talking about the super PACs and anonymous outside groups -- I'm talking about the Romney campaign itself. Those outside groups just add even more to the underlying problem."
"We can be outspent and still win -- but we can't be outspent 10 to 1 and still win."
The email blast follows a warning from officials on Wednesday that the campaign had been outspent by a three-to-one margin.
Obama Campaign Warns President 'Will Be Outspent'
Yet, at least in advertising Obama is outspending Romney...