McRocket
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- Apr 4, 2018
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'MTV is launching a new digital campaign during its annual Video Music Awards Monday night that aims to encourage young people to register to vote in the November midterm elections.
Flashback: The initiative is similar to the network’s “Choose or Lose” campaign when former Democratic President Bill Clinton was elected in 1992, the AP notes.
The details: MTV is working with non-partisan organizations, leading artists and activists to attract young voters and register them to vote. The campaign would also allow people to check whether their friends are registered.
MTV midterm campaign targets the youth vote
In other words...MTV is actively trying to fight the Presidency of Donald Trump. And with Trump's crummy numbers with young voters (only 35% with 18/34's in latest, well respected Quinnipiac poll)...it should have an effect.
QU Poll Release Detail
Flashback: The initiative is similar to the network’s “Choose or Lose” campaign when former Democratic President Bill Clinton was elected in 1992, the AP notes.
The details: MTV is working with non-partisan organizations, leading artists and activists to attract young voters and register them to vote. The campaign would also allow people to check whether their friends are registered.
- On election day, MTV is planning to host some 1,000 parties across the country to celebrate the youth vote.
- Last week, liberal activist and billionaire Tom Steyer unveiled plans to register 100,000 college students across 11 states through his NextGen America organization, which already registered 80,000 millennials.
- And Parkland student activists seeking stricter gun laws have been making similar voter outreach efforts for the past few months.
- A recent analysis by TargetSmart found that these ongoing efforts have already increased voter registration among people 29 and younger across battleground states following the February 14 Parkland shooting.
- Yes, but young people typically do not show up at the polls in great numbers. If they do show up in November, they have the potential to shape the outcome of the midterm elections, particularly races in crucial swing states.
MTV midterm campaign targets the youth vote
In other words...MTV is actively trying to fight the Presidency of Donald Trump. And with Trump's crummy numbers with young voters (only 35% with 18/34's in latest, well respected Quinnipiac poll)...it should have an effect.
QU Poll Release Detail
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